Scope/motive of the study of sport from sociological, psychological, historical, economic, and scientific perspective. Issues in sport.

This course is designed to provide the student with knowledge pertaining to the various aspects of managing a sport facility and the events which take place within these facilities. Some of the topics discussed include operations, scheduling, marketing, ticketing, finance, sponsorship, risk, security, and event management. Students will have the opportunity to discuss and present viewpoints as it relates to the management of sport facilities and event management. In addition, students will have the opportunity to apply knowledge gained through lecture and in class exercises by viewing a sports event and critiquing various facility management functions during the event, and by developing a sports event management plan. prereq: SMGT major or SMGT minor or CEHD IDP or instructor consent and 45 credits completed or in progress.

This course is designed to provide the student with knowledge pertaining to the various aspects of organization, management, and administration within the sport industry. Students will have the opportunity to hear, learn, and share viewpoints as they relate to sport management through lectures, discussions on current events, and case study analysis. prereq: SMGT major or SMGT minor or CEHD IDP or instructor consent, and 45 credits completed or in progress.

This course is designed to provide students with an introduction to the business activity of the sports industry. Topics include sports and its business ecosystem, basic economic principles, revenue management, ticketing, sponsorships and other revenue sources, and expenditure management. prereq: SMGT or KIN or REC major or SMGT minor or CEHD IDP or instructor consent and 45 credits completed or in progress.

This course provides an overview of sport marketing management in sport organizations. The most basic objectives of the course provide you with a broad introduction to sport marketing concepts, the role of sport marketing in society, and the various factors that influence marketing decision making. Like other introductory survey courses, you will be exposed to and expected to learn the "language? of the industry (i.e., terms, concepts, and frameworks) used by practicing marketing professionals. However, it is also expected that by the end of the course you will have a solid understanding of the major decision areas under marketing, the basic interrelationships of those decision areas, and an appreciation of how to apply key frameworks and tools in analysis of customers, competition, and marketing strengths and weaknesses. With this combination, the course should help you develop insight about creative selection of target markets and blending decisions related to product, price, promotion, place, and PR (i.e., the marketing mix) to meet the needs of a target market. It is important that sport management students understand the vital role of marketing within the sport industry. Marketing may take several forms in sport businesses. Students must be able to differentiate between use of marketing to sell sport products and/or services (marketing of sport) from the use of sport and sport personality marketing to sell general or sport-related products or services (marketing through sport). These objectives can only be achieved through a joint effort. I will work to stimulate your interest and learning in these areas, but you will be expected to display initiative and a program of self-study. In that sense, a complementary objective of the course is to provide you with an environment that will encourage and reward your own intellectual effort, while simultaneously maintaining rigorous standards that identify those who are motivated to pursue excellence in their own educational preparation for a sport business career. prereq: SMGT Major or SMGT Minor, or instructor consent AND 45 credits completed or in progress.

Course covers international and governing body selection of host market, economic impact of hosting a sport event, media, communications, working with athletes, marketing, event operations, host politics and culture. Students will also participate in wellness and rec as presented by our Chinese partners.

Foundation of revenue production in sport management. Necessary skills related to revenue production and sales processes as they apply to the business of sport. prereq: Sport Management major or instr consent

Sport attracts literally millions of followers around the world, in the United States alone the NRDC, makes note of the following, “13% of Americans follow science, but 63% follow sports”. Sport has a unique and unparalleled influence globally over not just people but industries. Over the past few years the sport industry has embraced increasingly visible and influential positions supporting sustainability and environmental protection and this course will focus on the sport industry and its conquest to be a leader in the field of “green”. Specifically focusing on the initiatives of Major League Baseball (MLB), which has in conjunction with its professional counterparts have made statements on the record that encourage all clubs and venues to address ecological issues including climate change, energy efficiency, water conservation, waste reductions, and selection of more environmentally friendly supplies.

This course is designed to acquaint the students to the US legal system, structure, process and terminology. The course provides an introduction of the legal aspects of contract law, tort law, statutory law, negligence, and constitutional law. A student upon completion of the course will understand basic legal aspects of sport and physical activity and will be able to provide managerial analysis and decision making based upon a legal aspects of sport knowledge, therefore providing a competitive advantage of the organization of which are involved. The course instruction relies heavily on court case studies and the legal implications in a sport setting. prereq: SMGT major or REC major or SMGT minor or Health and Wellness Promotion minor and 60 credits completed or in progress.

Students work with faculty and grad students on research, scholarly, or creative activities. Students assist with faculty scholarship or carry out projects under faculty supervision. prereq: Undergrad, instr consent